5 billion euros allocated for the large loan

For the first time in France, a barometer gives the temperature of the confidence of the public services and digital tools, such as the management of an online banking account or the future electronic identity card. The issue is crucial at a time where the digital economy has become a national priority with 4.5 billion euros allocated for the large loan. To date, public and private actors have no specific reference to whether all the citizens are receptive to the current offer. Or in what proportion they are users of the new uses invented by operators competing innovation to capture the interest of the public.

This is why the Caisse des Dépôts, who is engaged in this field for ten years, and the Association of digital economy (Acsel), chaired by a personality of the sector, Pierre Kosciusko-Morizet, President and founder of PriceMinister, have entrusted to Idate, an Institute recognized for his expertise in the matter, the realization of this barometer. "To promote the emergence of solutions guaranteeing safety and simplicity for users, the Caisse des Dépôts has already partnered with the Secretariat of State for the digital economy for its certification Idénum label project, which will enable every citizen to create a" identity digital multi-service ", valid both for the private public spheres", explains Karen Le Chenadec, Director of the Department of digital development of territories (DDNT) to the CDC. "N ur goal is to make points of support for the action and solutions that will be designed within this framework," says Karen Le Chenadec.

Internet, a tool of the newspaper

Unveiled today, this first national digital photography, which this barometer will give a new snapshot each year, "is intended to serve as a reference to the public and private actors to work together to build the services and tools that correspond to the expectations of users", for its part says Maud Franca, responsible for the DDNT digital confidence.

Precisely, how users confidence used leverage to the deployment of e-services Will what legal mechanisms be needed to ensure the control of their private lives The use value premium online services on the security of personal data All questions to which this barometer, which also highlights the current practices of citizens provides precise and informative response elements.

First large observation: Internet is part of the daily for 68 of the French, of which three quarters are connecting every day. "Today, it is really at a time hinge where there is profiling an exponential increase of digital services for the transmission of information to the generalization of online transactions," said Maud Franca. With backdrop, "societal issues and commercial interests, which require regulation of the public sector." "It must strike a balance between simplicity, security and the guarantee of individual freedoms," she says.

Steps online acclaimed

That reveals this barometer on the uses and practices of the French on the Internet In material terms, the digital divide is almost filled because 94 of Internet users surveyed, which two-thirds have a personal laptop computer, have a connection throughput in their home that they use daily or almost. Currently, 22 of them connect to the Internet via their mobile phone. A level significant but still insufficient to know if the French will be ready a day to switch to the mobile Internet, or if the computer will be resistance.

Evidence that the trick is taken in the French administration, 89 of users have already done steps online, the most common being the statement of taxes (60) and the consultation of his account of social security (46). Same penetration rate for the Bank and electronic commerce, which are now well anchored in the habits of Internet users: 80 consult their account on the Internet and 85 shopped online, not hesitating to settle with their credit card for 79 of them. Note however the significant breakthrough of alternative means of payment such as PayPal (33).

Paradoxically, dematerialization, which aims to simplify the administrative and commercial procedures is in fact a source of complexity for users. As shown in this barometer, the rise of online services generates a multiplication of digital identities with, on average, 12 online accounts by French (e-commerce, e-banking, e-mail, social networks, or discussion forums). Seeking to protect themselves in this opaque virtual sphere on which hovers the specter of identity theft, more than a third of Internet users surveyed say even voluntarily provide false information when they fill out forms online.

Use premium risk

Is it to say that the trust be the key to the generalization of the use of digital services The future will tell.

For the time being, this study shows that users give more credit to the public sector to deliver their personal data, the example of my .service site - public .fr. Indeed, the e-administration has emerged as the only service which has a value of use (89) and confidence (86) in perfect consistency rate. In their administrative work, the French are only 11 fear that their identities may be used or accessed improperly by others.

However, in the private sector, the fear of piracy won 24 of citizens carrying out banking transactions online and 43 of the followers of the e-commerce. More generally, the confidence is based primarily on the reputation of the sites (71) and the existence of technical security guarantees (51). With a contradiction apparent: the interest to use bank or commercial services via the Internet widely trumps the risks faced by Internet users, that eventually exceed their legitimate fears. "This is not surprising because experience shows that it is the practice that creates confidence." "It between then in a virtuous circle, as was the case for the credit card", said Jean-Pierre Buthion, Manager marketing of the Groupement des Cartes Bancaires.

With a fundamental difference: "Today, it is to a considerable amount of new uses and there is a lack of visibility on their development, including for social networks," concludes Jean-Pierre Buthion, Chairman of the Acsel identities.

The barometer on lesechos.fr/documentslesechos.fr/documents